There is enough drama surrounding the new rumor doing the rounds in media circles – Arbaaz Khan and Malaika Arora separation. What has made us curious is how such news starts doing the rounds whenever there is some professional assignment relating to the actors running either in Bollywood or TV. In this case, Arbaaz and Malaika are hosting Power Couple, a show that has failed to create any buzz.
Bollywoodwallah has it that the current break up rumours are nothing but a carefully crafted publicity stunt designed to add the much needed zing to the show. Said a source, ” Just like power couple has marketed itself as the ultimate relationship test for couples, Arbaaz and Malaika will renew their trust on national television which everyone believes will make for a compelling watch.”
Says another source, “This break up rumours are nothig but the figment of someone’s crooked imagination. The Khan family prides itself as a true Indian family and with Salim saab at the helm of affairs a divorce certainly is out of question. There is absolutely no truth in these rumours.”
It may well be noted that many years ago a promotional campaign for a product that had the couple as brand ambassadors had marketed their campaign by spreading PR stories which said Arbaaz and Malaika are heading for splitsville. They even made it to the front page of a tabloid. Ofcourse, it was nothing but a smartly pulled off publicity stunt. And this time too it is nothing different.